CINCINNATI, OH – September 08, 2025 — Vya, Inc., a leading provider of marketing resource management systems and services, is excited to announce a new partnership with The Spice & Tea Exchange, a specialty retail franchise offering gourmet spices, teas, and unique culinary products. This collaboration marks a significant step forward in The Spice & Tea Exchange’s commitment to empowering their franchisees with improved marketing tools and support.

CINCINNATI, Ohio (May 22, 2025) – Vya, Inc., a leading provider of marketing resource management systems, is proud to announce a new partnership with Whit’s Frozen Custard, a beloved frozen dessert franchise known for its small-town charm and high-quality frozen custard. This collaboration is being led in conjunction with Martini Marketing, a Cincinnati-based agency that provides strategic marketing support to Whit’s.

CINCINNATI, Ohio (May 14, 2024) – Vya, a leading provider of marketing execution technology and services for distributed organizations, today announced it has been selected to provide localized marketing services

CINCINNATI, Ohio (March 26, 2024) – Vya, a leading provider of marketing execution technology and services for distributed organizations, today announced it has been selected to provide localized marketing services

CINCINNATI, Ohio (April 12, 2023) – Vya, a leading provider of marketing execution technology and services for distributed organizations, today introduced Campaign Automation and Subscription Services, a new advanced feature

The success of Vya’s marketing portal solution is driving client use of print-on-demand to put high-quality campaigns into the field faster with more relevance   CINCINNATI, Ohio (Feb. 15, 2023)

Vya’s marketing resource management system will help simplify marketing operations for this multi-brand franchise organization that serves people along the continuum of care.   CINCINNATI, Ohio (Oct. 12, 2022) –

The Vya Mid-Size Bank Customer Retention Study reveals customer segments that are most at risk of attrition and key drivers of their desire to switch, along with guidance for retention

The acquisition of Direct Options rounds out Vya’s integrated marketing resource management solution set, positioning the company to effectively address the increasing data marketing demands of businesses as they navigate

CINCINNATI, Ohio (Jan. 28, 2020) – Vya, a leading provider of simplified marketing execution for distributed organizations, today unveiled a new user experience for its marketing resource management systems. The

CINCINNATI, Ohio (July 17, 2019) – A new report by banking and technology consulting firm A new report by banking and technology consulting firm Cornerstone Advisors sheds light on what

CINCINNATI, Ohio (Jan. 8, 2019) – National brands are expected to spend $62.7 billion in 2019 to target local consumers, according to a new report by BIA Advisory Services, titled

CINCINNATI, Ohio (Nov. 20, 2018) – Vya, a leading provider of simplified marketing execution for distributed organizations, is celebrating 25 years delivering marketing execution and print production services to customers

Vya’s Local Profile Management and Custom Creative Request Management save time, reduce waste, drive customization, increase accuracy and advance the success of localized marketing. CINCINNATI, Ohio (June 12, 2018) – Vya,

Vya’s approach to simplified local marketing execution aligns with Wayback Burgers’ commitment to making it easy for franchisees to enter the restaurant business. CINCINNATI, Ohio (Feb. 27, 2018) – Vya, a

CINCINNATI, Ohio (Jan. 24, 2018) – Vya, a leading provider of simplified marketing execution for distributed organizations, today announced it has been selected to provide localized marketing and print production

CINCINNATI, Ohio (Nov 14, 2017) – Vya, a leading provider of simplified marketing execution for distributed organizations, has been included among marketing resource management (MRM) vendors in a new report by

CINCINNATI, Ohio (Sept. 19, 2017) – Vya, a leading provider of simplified marketing execution for distributed organizations, today announced it has been selected to provide content resource management, print production

Vya’s ad systems reduce turnaround time for ad resizing and trafficking, enabling franchise marketers to redeploy talented creative resources to higher-value projects.  CINCINNATI, Ohio (June 12, 2017) – Vya, a leading

Ability to print four colors plus white on an extended range of flexible and rigid substrates unlocks more applications and offers unique creative opportunities for Vya’s clients. CINCINNATI, Ohio (May 15,

Vya’s ad systems combine ad resizing services and ad distribution automation to help bank marketers efficiently manage creative and insertion requests from local associates. CINCINNATI, Ohio (May 9, 2017) – Vya,

CINCINNATI, Ohio (May 3, 2017) – Vya, a leading provider of simplified marketing execution for distributed organizations, today announced Allan Greer has joined the company as director of national accounts,

Franchisees Identify Channel Overload, Training and List Management Among Top Local Marketing Challenges – New BIA/Kelsey Report Available Courtesy of Vya Vya infographic offers recommendations for franchise brands to help local

Optional integration with the Vya marketing resource management (MRM) system creates an efficient end-to-end solution—from creative project management through production and distribution to the field. CINCINNATI, Ohio (Nov. 8, 2016) –

Enhanced features help curb regulatory compliance costs by automating tasks associated with cobranding activities, direct mail/email opt-outs, and sponsorship/membership requests. CINCINNATI, Ohio (Sept. 20, 2016) – Vya, a leading provider of

New tools expand the capabilities of Vya’s marketing resource management systems, giving franchisors and their franchisees a shared view into localized customer survey data and event RSVPs. CINCINNATI, Ohio (June 15,

New tools expand the capabilities of Vya’s marketing resource management systems, giving franchisors and their franchisees a shared view into localized customer survey data and event RSVPs. CINCINNATI, Ohio (June 15,

Integrated marketing resource management company, Vya, has acquired two new Xerox presses that deliver faster print speeds, greater availability and expanded color capabilities to better meet their client needs. The

U.S. Postal Service offering is now an automated part of Vya’s MRM Cincinnati, November 5, 2015 – Vya clients have a new, convenient option for simplifying direct mail through automation. Every Door

Cincinnati-based DocuStar’s marketing resource management software solution known as MarketHUB Plus, achieved the highest rankings from Gleanster for its ease of deployment and ease of use. DocuStar was also named

DocuStar was recently named a nominee in the Small Business category of the 2014 Marketing Pinnacle Awards. The awards, formerly known as the Marketer of the Year Award, recognizes a

CINCINNATI, Ohio (Feb. 26, 2014)—DocuStar was recently named a finalist in the Outstanding Marketing Innovation Category of the 4th annual Innovation Awards. These awards honor companies whose visions are changing the