FRANCHISOR MARKETING CHALLENGE: Need to emerge with a more efficient marketing operation post-pandemic

FRANCHISOR MARKETING CHALLENGE:
Need to emerge with a more efficient marketing operation post-pandemic

SOLUTION: With Vya’s marketing portal and print production services you can resolve this challenge and quickly start making an impact for your organization. Here’s how:

Templated marketing materials are made available to franchisees through the marketing portal.
Variable fields on pieces can be auto populated with contact details and pricing data stored in the franchisee’s profile – improving speed and accuracy.
Direct mail campaigns including EDDM^® are easily ordered in the system and fulfilled by the Vya team.
Enewsletters are sent on behalf of franchisees to their lists which are scrubbed against op-outs.
Seasonal campaign kits and LTO materials are ordered on behalf of franchisees with order quantities driven by data stored in the franchisee’s profile – improving speed-to-market and reducing waste and cost.
Custom creative requests from franchisees are submitted and managed within the system – eliminating back-and-forth emails and streamlining the process.
Digital and print ads, which can be customized and resized, are made available to franchisee through the system.

At Vya, we believe the best solutions are always the simplest. To ensure your success, a designated Client Support Specialist will work with you to manage your implementation, facilitate asset loading and management, conduct training, manage on-going support, and more.

In challenging times like these, Vya has a proven track record as a partner you can turn to when you need support even over-and-above our traditional services.

Start making an impact.
Request a demo to see the solution in action.

Every Door Direct Mail^®, EDDM^®, Every Door Direct Mail – Retail^®, and EDDM PLUS^™ are trademarks of the United States Postal Service^®.
Vya is an independent provider of marketing services that is not associated, sponsored, or otherwise approved by the United States Postal Service to provide these services.