Bank Marketing Today
by Vya Podcast

How to Find the Balance Between Marketing’s
In-house Talent & External Agencies
12.08.2022

 

OUR GUEST: Tom McEntee, Chief Marketing Officer

COMPANY: NBT Bank

WEBSITE: nbtbank.com

 

Should bank marketing leaders go in-house, partner with agencies, or take a hybrid approach to marketing operations? Tom McEntee, Chief Marketing Officer, NBT Bank shares how to best leverage your in-house talent and external agencies for maximum results.

 

 

 

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